ORIGINPrototype · v0.3 signature craft
Vibe
1 · Onboarding — the personalization contractEstablish whose body we're scoring for. Pays off immediately.
1 Welcome
ORIGIN
Food consciousness, in seconds.

Point your phone at any food. Get a quality score out of 50 — read for your body, not a generic label.

~30 seconds to set up · no nutrition knowledge needed
2 Goal
1 / 3
Your profile

What are you optimizing for?

We read every score through your goal. Pick one or more.

Digestive health
Clearer skin
Fat loss
Muscle gain
More energy
Longevity
We'll prioritize digestive health in every score you see.
3 Conditions
2 / 3
Your profile

Anything you're working on?

Optional — lets us flag what matters for your body. Private, never shared.

Acne / breakouts
Eczema
IBS
Bloating
Low energy
None of these
4 Diet & intolerances
3 / 3
Your profile

How do you eat?

Dietary style
Animal-based
Vegetarian
Vegan
Paleo
Keto
No preference
Intolerances
Gluten
Lactose
Histamine
FODMAPs
None
We'll automatically flag histamine in everything you scan.
5 Profile ready
You're all set

Your ORIGIN is calibrated to you.

From now on, every score is read through your biology — not a population average.

Prioritizing digestive healthYour goal shapes every score
Watching histamine for youAuto-flagged in fermented & aged foods
Learning as you goTell us how foods feel — scores get sharper
2 · The scan loop — the daily habitFast, cinematic, honest. The engine of retention.
6 Scan home
ORIGIN
K
Streak
7d
This week
38 +7
Scans
23
Dairy
Fermented
Point at any food, label or barcode
Scan food
Barcode
Compare
Recent scansSee all
38
Sourdough loaf
45
Wild salmon
9
Cola, 330ml
Free plan · 4 of 5 scans left today · Go unlimited
Scan
Compare
You
7 Analyzing
Artisan raw milk yogurt
Fermented dairy · 500g tub
Recognizing food
Reading ingredients & additives
Evaluating biological impact
Personalizing to your profile
8 Score reveal
Fermented dairy
Artisan raw milk yogurt
For you
0
out of 50
GOOD FOR YOU
39
For you
42
Most people

What drove your score

4
Benefits
2
Watch-outs
0
Additives
Find a gentler option for you
I ate this — log how it felt
9 Full breakdown
Artisan raw milk yogurt
Fermented dairy · 500g
39 · you
General score 42 · adjusted −3 for your histamine sensitivity
39

Score breakdown · tap to see why

WHY THIS MATTERS FOR YOU

Ingredients & additives

Pairs well with

Find gentler options for you
Turn this into a 5-min recipe
3 · Decide better — turn judgment into actionThe highest-value moment: not "what is this" but "buy this one instead."
10 Better instead
Gentler on histamine
Same benefits, better for your gut
Because you flagged histamine, here are probiotic options that score higher for you.
Artisan raw milk yogurt
Your scan
39you
Cultured coconut yogurt Best for you
Live probiotics, naturally low-histamine, no dairy load.
44
Fresh goat-milk kefir
Live cultures; fresher ferment = lower histamine than aged.
42
Fresh skyr (unaged)
High protein, minimal fermentation time, gentle on histamine.
41
11 Smart Shopping

Compare on the shelf

You scanned 3 tomato sauces. Here's the call — in seconds.

1
Mutti Polpa
44
Just tomatoes, basil, olive oil. No added sugar, no preservatives.
2
Cirio Classica
37
Decent ingredients, but added sugar nudges it down.
3
Dolmio Original
19
Added sugar + 2 preservatives, incl. an emulsifier you watch.
Pick Mutti Polpa2.3× higher quality than Dolmio, and clean for your profile. Same price bracket.
Scan
Compare
You
4 · The compounding value — why they stay (and pay)Close the loop: food → feeling → smarter app. The moat & the premium hook.
12 Feel check
How did it sit?
Artisan raw milk yogurt

A few hours later — how do you feel?

No typing. One tap. This is how ORIGIN learns your body.

Great — light and energized
Fine — no issues
A bit bloated
Not good — digestive trouble
Every check-in sharpens your personal scores. After ~2 weeks, ORIGIN starts spotting your patterns.
13 Your patterns

Your patterns

🔥 7-day streak · 23 scans · 18 feel check-ins

Food quality trend▲ 23% this month
38 / 50 avg
Emerging pattern · Premium
On days you eat live-culture foods, you log 40% less bloating.
Unlock your food–feeling insights
Based on 18 days of check-ins · confidence growing

Agrees with you

Fermented vegetables+ energy
Wild fishno issues ×6
Extra-virgin olive oilno issues ×9

Worth watching

Aged cheesesbloating ×3
Carrageenanflagged ×4
Added sugarenergy dips
12
ultra-processed foods avoided this week, thanks to a scan. That's the habit compounding.
Scan
Compare
You
14 Premium
ORIGIN Premium

You've built the habit.
Now go deeper.

You're on a 7-day streak. Premium unlocks the parts of ORIGIN that compound over time.

Unlimited scans — no daily cap
Your food–feeling patterns — what actually agrees with your body
Gentler alternatives & best-pick shopping — decide in seconds
Recipes tuned to what you scan and your goals
Annual Best value7-day free trial, then €49.99/yr
€4.17/month
MonthlyCancel anytime
€12.99/month
Illustrative pricing for review · Cancel anytime · Restore · Terms
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Restart
Tap the glowing controls inside each screen to walk the real flow — or use ← / → keys. The scan button triggers the cinematic analyze → signature score reveal. Switch to Storyboard to see all 14 screens grouped by value-arc.